1-300-PEANUTS
What better way to get people to remember that there are 1,300 peanuts in every jar of Jif than by getting them to text us “PEANUT” 1,300 times?
Accolades:
2025 Marketing Awards | GOLD - Digital: Apps/Mobile
2025 Communication Arts Advertising - Digital Advertising
2025 Communication Arts Advertising - Integrated Campaign
2025 Applied Arts - AD/14 Promotional Collateral - Series
2025 Applied Arts - AW/06 Mobile/Tablet - Single
2025 Applied Arts - Brand Activation Campaign - Campaign
2025 Applied Arts | FINALIST - Direct - Creativity on a Budget